The post-cancer journey is a slow and arduous one. It's hard knowing that I may not return to my pre-cancer "normal" in some ways. But all you or I can do is approach every day in turn—and with diligence, focus, and people by your side, things become a little less tough than they otherwise would be. Sometimes, that's all you need.

This Recipe for Insagram class has become my favorite to teach, because it isn't JUST about Instagram (though that is one of the most important platforms to connect with your target audience) - it focuses on how to help save YOU time & mental energy when it comes to social media marketing overall.

The big social media story of the week is that Instagram has finally revealed that they are “no longer a photo-sharing app.” The head of Instagram, Adam Mosseri meant to tweet is that Instagram is no longer JUST a photo-sharing platform. They are moving towards where their customers are looking for - video, especially Instagram Reels to grow your Instagram Page.

Prime Day 2021 is here, and I rounded up some of my favorite beach and camping-themed deals.

For marketers that have business accounts without access to good music (yes, royalty-free music is there, but tbh it is pretty meh) there are two things you can do when it comes to creating Instagram Reels for wine social media marketers.

Great modern marketers are defined, perhaps more than anything, by their resiliency and agility.

They stay on their toes, ready to pivot and adjust amid constantly changing conditions. They have the ambition and openness to try new things, never boxing themselves in. They stay motivated and optimistic even in the face of enormous challenges and setbacks.

Shana Bull embodies so many of these qualities.

Randall the Blue Spider loves the ocean and the waves that go crash. Today, he wants to enter the surfing competition to win an ice cream prize, but he is nervous that he might fall in front of everybody watching him. With the help of his friend, Chester the Caterpillar, Randall learns how to cope with these difficult feelings and take his chances at winning.

For millions of small businesses that are still struggling because of the pandemic - there is good news coming out of the White House this past week — the Biden Administration is modifying the new PPP rules to be more small business friendly.

One of my favorite tools to help to keep my branding simple—on my website and social media accounts—is CANVA Pro. I create shareable quotes that match my brand style and personality -- and fits my Instagram feed colors.

The Instagram Save Feature is super useful for social media marketers. Here are 5 ways to use the Instagram Save Folder to create content and engage with your target audience.

There are many ways to utilize Instagram Reels for wine businesses to create short-form social media videos that are fun, showcase the wine, and go behind the scenes to create brand awareness + trust with your wine-loving audience.

Did you hear? Apparently, in a private conversation late last year, Instagram told some creators the key to posting to boost engagement on Instagram. Note, it is unrealistic - the key to Instagram success IMO is engaging & creating consistent, valuable content.

Connecting with customers (and potential customers) through Instagram DMs does mean you have to dedicate time to engage on social media. If you are a social media marketer, try to carve out time to focus specifically on engaging with your online audience.

Here are some of my top tips for taking smartphone pictures of you and your family. Emphasis on including YOU (talking to moms here) in these photos.

Music in Instagram Reels is finally here for Business Instagram Accounts… But there is a catch.

Whether you have kids at home or feel paralyzed by not being able to find a job, there are small things you can do to embrace your goals. This isn’t about jumping in headfirst and hustling (read: burning out). This year should be about taking slow, actionable steps to get you further than where you are right now - and embracing your word of the year like I am.

I will say that no matter how horrible the days were, they went by quickly, and there is a light at the end of this tunnel. My type of stage III anal cancer has a good chance of recovery—even if that recovery means that I still have to have surgery in the future.

This is a good reminder that you don’t have to go through a pandemic or cancer treatments for you to take a step back from your business life and really look critically at what you want to do next.

Brand passions are important but my two cents: have your niche, but don’t be afraid to pivot—if 2020 taught us anything, it’s that businesses, brands, and people who are able to adapt have a better chance of surviving what life throws at us.