Feb 25

Feb 25 The Wine Marketing Strategy in the Post-Brain Rot Era: What’s Next?

Digital Marketing, , Small Business, Wine Country Afternoon

Wine marketing strategy still stuck in 2018? Consumers want real connection, not more content. Here’s how brands can shift from algorithm-chasing to authentic engagement post-brain rot era.

Oct 22

Oct 22 Rediscovering Starbucks’ Core: A Lesson in Staying True to Your Brand

Shana Bull

Digital Marketing, Small Business

Starbucks' shift back to its core values offers key lessons for hospitality businesses—focus on quality, experience, and customer connection.

Dec 31

Dec 31 Achieve Your New Year's Resolutions - Tips for Lasting Success

Shana Bull

Pivotal, Small Business, Digital Marketing

As we enter the New Year, it's important for wine marketers and small business owners to set realistic goals and develop sustainable habits for success. Our tips for making your New Year's resolutions successful include understanding the difference between short-term and long-term goals, creating an action plan, and adjusting your goals as needed to remain flexible. By following these guidelines, you can stay motivated and on track to reach your goals in 2023 and beyond.

Nov 13

Nov 13 Struggling to Achieve Your Goals? Here's How to Overcome Common Excuses

Shana Bull

Digital Marketing, Small Business

We all have common excuses we tell ourselves when it comes to not achieving goals. With a little bit of effort, you can overcome excuses, change your habits and start achieving your goals.

Whether it's a lack of time, motivation, or energy, there are plenty of ways we can overcome the excuses that are holding us back from achieving our goals.

Aug 29

Aug 29 Why social media marketing won't work for your business without a social media plan

Shana Bull

Digital Marketing, , Small Business

Social media marketing won't work for your business without a social media plan to ensure you’re creating content with a purpose; this is how you can quickly create a social media plan.

Jun 6

Jun 6 6 Tips on How to Enjoy Life Even When You Feel Overworked

Shana Bull

Family Life, Healthy Lifestyle, Small Business

We've all had those weeks where we're just counting down the days until Friday. And even when we do have a few moments to ourselves, we're often thinking about all the things we need to get done. Here are 6 tips for how to enjoy life when you are overwhelmed and overworked.

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