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Hello there! I am Shana Bull. I'm in love with rosé, craft beer and going on food adventures with my husband and redheaded toddler.  I am a Digital Storyteller & Marketing Educator, and Children’s Book Author, teaching in-person classes and online courses on social media marketing + digital strategy + content creation.  

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Shana Bull, Digital Marketing
Social Media Marketing East Bay Area + Wine Country
Use Canva for Branding Your Social Media Marketing Efforts
Feb 15

Feb 15 Use Canva for Branding Your Social Media Marketing Efforts

Shana Bull
Digital Marketing, Social Media

One of my favorite tools to help to keep my branding simple—on my website and social media accounts—is CANVA Pro. I create shareable quotes that match my brand style and personality -- and fits my Instagram feed colors.

5 Ways to Use the Instagram Save Folder Feature
Feb 10

Feb 10 5 Ways to Use the Instagram Save Folder Feature

Shana Bull
Digital Marketing, Recipe for Social Media, Social Media

The Instagram Save Feature is super useful for social media marketers. Here are 5 ways to use the Instagram Save Folder to create content and engage with your target audience.

10 Ideas For Instagram Reels For Wine Businesses
Jan 29

Jan 29 10 Ideas For Instagram Reels For Wine Businesses

Shana Bull
Digital Marketing, Wine County

There are many ways to utilize Instagram Reels for wine businesses to create short-form social media videos that are fun, showcase the wine, and go behind the scenes to create brand awareness + trust with your wine-loving audience.

How Much to Post on Instagram in 2021
Jan 28

Jan 28 How Much to Post on Instagram in 2021

Shana Bull
Digital Marketing

Did you hear? Apparently, in a private conversation late last year, Instagram told some creators the key to posting to boost engagement on Instagram. Note, it is unrealistic - the key to Instagram success IMO is engaging & creating consistent, valuable content.

Why Instagram DMs Are the Key to Social Media Engagement
Jan 22

Jan 22 Why Instagram DMs Are the Key to Social Media Engagement

Shana Bull
Digital Marketing, Social Media

Connecting with customers (and potential customers) through Instagram DMs does mean you have to dedicate time to engage on social media. If you are a social media marketer, try to carve out time to focus specifically on engaging with your online audience.

Top 6 Tips for Taking Smartphone Pictures of your Family
Jan 16

Jan 16 Top 6 Tips for Taking Smartphone Pictures of your Family

Shana Bull
Family Life, Digital Marketing

Here are some of my top tips for taking smartphone pictures of you and your family. Emphasis on including YOU (talking to moms here) in these photos.

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