Hello there! I am Shana Bull. I'm in love with rosé, craft beer and going on food adventures with my husband and redheaded toddler. I am a Digital Storyteller & Marketing Educator, and Children’s Book Author, teaching in-person classes and online courses on social media marketing + digital strategy + content creation.
Want to learn more details about upcoming workshops & get access to my free Social Media Marketers Schedule?
All tagged Small Business Marketing
Being able to quickly take your most important ideas and turn them into content is important for any social media marketer. Especially those looking for content creation for beginners, or small business owners who have a lack of time, or resources (I understand because that's me also).
Listen to your customers and create a FAQ document you can refer back to when planning ahead to create content for your website or social media. This way you can establish yourself as an authority figure in your industry or niche, and have a list of copy & paste content ready to go.
Prime Day 2021 is here, and I rounded up some of my favorite beach and camping-themed deals.
For millions of small businesses that are still struggling because of the pandemic - there is good news coming out of the White House this past week — the Biden Administration is modifying the new PPP rules to be more small business friendly.
Brand passions are important but my two cents: have your niche, but don’t be afraid to pivot—if 2020 taught us anything, it’s that businesses, brands, and people who are able to adapt have a better chance of surviving what life throws at us.
Sisters, Claire + Bronwyn from Mighty Market planned on opening their zero waste, clean beauty, and bulk refill brick and mortar shop in Downtown Martinez East Bay) - little did they know, a worldwide pandemic would shut down retailers across the world. Quickly they adapted to creating an eCommerce website to sell products, and used social media to connect with customers.
