Juneteeth is an important holiday and there are a few action items brands can do to show support on social media. Right now brands are looking to speak up, and I applaud that—but I also want to help friends realize that it is more than just a black square on social media. You must back up your voice, your claim to solidarity, with action.
I work with wine, food, and hospitality brands on positioning and message. I hold multiple titles at once: Product Marketing, Brand Strategy, Writer, and Children’s Book Author.
I’ve spent years in social media and content, teaching it, building it, running it for clients. My focus has changed, mostly because social media marketing has changed.
Most teams don’t need more content. They need clarity on what they’re trying to say and how to best say it.
I also run workshops and share what I’ve learned with teams who want to get better at this without adding more noise.
If you want updates on workshops or access to my Social Media Marketer’s Schedule, you can sign up below.
