Word & Mouth Blog
Where food, hospitality, branding, and human behavior all crash into each other. I write about restaurants, wine, placemaking, customer experience, and the small details that make people talk about a business long after they leave.
For even more snarky takes on marketing, pop culture, branding, and the internet, visit my Substack, Burnt Popcorn & Branding: Substack
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A mix of hospitality, branding, customer psychology, hospitality culture, and internet behavior from someone who’s worked behind the scenes in marketing long enough to know what feels authentic and what feels painfully forced.
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Yes. Especially if your marketing currently sounds like ChatGPT wrote it.
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No LinkedIn thought leadership energy here. Just strategy, storytelling, and occasional side-eye toward trends, Chat-GPT written branding advice, and “disruptive” ideas that all look the same.
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People in marketing, hospitality, branding, retail, wine, or anyone who secretly judges restaurants by their menu design before reading the food list.
Instagram Jail + FOMO
When I got put into Instagram jail I realize that FOMO on social media only happens if I allow it to.
The Month of May in My Household
National Mental Health Month is also National Cystic Fibrosis Awareness Month, which is definitely fitting – well, at least for my family.
I Bought a Toddler Leash for My Child. Yes I am THAT Mom
I broke down and bought a toddler leash/safety harness for my child. I care about toddler safety, and I love being social, so it makes sense for me.