Word & Mouth Blog
Where food, hospitality, branding, and human behavior all crash into each other. I write about restaurants, wine, placemaking, customer experience, and the small details that make people talk about a business long after they leave.
For even more snarky takes on marketing, pop culture, branding, and the internet, visit my Substack, Burnt Popcorn & Branding: Substack
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A mix of hospitality, branding, customer psychology, hospitality culture, and internet behavior from someone who’s worked behind the scenes in marketing long enough to know what feels authentic and what feels painfully forced.
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Yes. Especially if your marketing currently sounds like ChatGPT wrote it.
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No LinkedIn thought leadership energy here. Just strategy, storytelling, and occasional side-eye toward trends, Chat-GPT written branding advice, and “disruptive” ideas that all look the same.
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People in marketing, hospitality, branding, retail, wine, or anyone who secretly judges restaurants by their menu design before reading the food list.
New Book Out: Randall the Blue Spider Plays Pretend
Randall the Blue Spider and his friend Joey the Grasshopper want to try out for their school play. But Joey is worried that bullies will make fun of his stutter. Learn about this Children's Book on Bullying where Randall & friends discover how to overcome insecurities and handle adversity with kindness, love, and respect for themselves & others.
Written by mother and son duo, Ryeson & Shana Bull, Randall the Blue Spider Plays Pretend is a cute easy-to-read children's book that teaches young readers important social-emotional skills like coping with nervousness, overcoming bullying, and being good friends to others.
So, I'm Now a Published Author of a Children's Book
Randall the Blue Spider loves the ocean and the waves that go crash. Today, he wants to enter the surfing competition to win an ice cream prize, but he is nervous that he might fall in front of everybody watching him. With the help of his friend, Chester the Caterpillar, Randall learns how to cope with these difficult feelings and take his chances at winning.