The Wine Industry’s busiest time is during the weekends. This when the most customers come in and out of your tasting room/hotel/restaurant/retail shop. This also means that this is when the most people post pictures on Instagram, tag your brand in their main images on the feed, or share pictures and videos on their Instagram Stories. This is also when a lot of people ask questions about hours, location, etc. on Facebook or other social media platforms while trying to figure out their itinerary for the weekend. You want to make sure to engage with them.
Hello there! I am Shana Bull. I'm in love with rosé, craft beer and going on food adventures with my husband and redheaded toddler. I am a Digital Storyteller & Marketing Educator, teaching in-person classes and online courses on social media marketing + digital strategy + content creation.
Want to learn more details about upcoming workshops & get access to my free RECIPE FOR INSTAGRAM playbook?