Photography Kristen Newsom

My blog, titled Word and Food in Mouth, or Word + Mouth for short is all about my life in Sonoma County following my food, wine and family adventures - along with some social media marketing content thrown in. 

Word of mouth marketing meets food, meets my mouth -- Seemed fitting.

Named one of the Top 40 Under 40 Young Professionals by the North Bay Business Journal in 2017.

Hello there! I am Shana Bull (in a previous life I was Shana Ray), owner of Shana Bull, Digital Marketing. I'm in love with rosé, craft beer and going on food adventures with my husband and redheaded toddler.  

My official title is Director of Digital Strategy & Social Relations because I focus on helping brands learn more about who they are so they can connect with their communities through social.  I specialize in working with wine, food, technology brands, marketing agencies and local businesses in Sonoma, Napa, Marin and San Francisco, CA.

In addition to social media marketing - am a freelance writer. I write stories on music, travel, food, wine and mom life for several publications in Wine Country. 

A born storyteller and is passionate about helping brands tell their story.

My background includes social media marketing, content creation in the form of writing and photography, consulting, community management, strategic planning for word of mouth and marketing campaigns, public speaking, influencer marketing, public relations, and event planning for everything from small wine events, to large seminars, to large tweetups for hundreds.

I have been so honored to have worked with top national brands, including Xbox, L'oreal, Hewlett Packard, Microsoft, Clos du Bois, Kendall Jackson Wine Estate, Snapfish, Wacom Technology, Scharffen Berger Chocolate, Make a Stand #Lemonaid and Robert Mondavi Wines.

Being an active part of the Sonoma, Napa & Marin County community, I spend my time helping to promote food/wine/music events (and attending them) throughout the Wine Country.